SiteDoctor | website health check : site2seo.uk

Page Title

Website Creation, Promotion, and Support - SITE2SEO

Short Recommendation

Your page title does not exceed 60 characters. It's fine.

Knowledge Base

Title is the heading of the webpage. The sentence or string enclosed between html title tag () is the title of your website. Search engines searches for the title of your website and displays title along with your website address on search result. Title is the most important element for both SEO and social sharing. Title should be less than 50 to 60 characters because search engine typically displays this length of string or sentence on search result. A good title can consist the primary keyword, secondary keyword and brand name. For example a fictitious gaming information providing sites title may be like "the future of gaming information is here". A webpage title should contain a proper glimpse of the website. title is important element as an identification of your website for user experience, SEO and social sharing. So have a nice and catching title.
Learn more

Meta Description

Website creation, internet promotion. Comprehensive turnkey website development, promotion, and internet marketing. SITE2SEO - development of websites, portals, software. SEO promotion of websites to TOP 3, 5, 10.

Short Recommendation

Your meta description exceeds 150 characters. It's not good.

Knowledge Base

description_recommendation

Meta Keyword

order, Online store, Business card website, Corporate website, Mini website, Unique website, Personal website, Technical website, Website for business, Promo website, Catalog website, Portal website, Template website, Landing Page, Medical website, Beauty salon, School website, Dating website, Coupon platform, Website for cafe, Construction company website, News website, Ritual website, Government institution website, Legal website, Furniture store, Hotel website, Tourist website, Real estate website, Website layout, Mobile version, Responsive layout, Web design, Website redesign, Store design, Business card website design, Website support, Website refinement, Website hosting adaptation, Social media advertising

Short Recommendation

Knowledge Base

Meta keywords are keywords inside Meta tags. Meta keywords are not likely to be used for search engine ranking. the words of title and description can be used as meta keywords. it is a good idea for SEO other than search engine ranking.

Keyword Analysis

Single Keywords

Keyword	Occurrence	Density	Possible Spam
website	6	2.069 %	No
promotion	4	1.379 %	No
websites	3	1.034 %	No
Advertising	3	1.034 %	No
build	3	1.034 %	No
Websites	2	0.69 %	No
actively	2	0.69 %	No
ready	2	0.69 %	No
site	2	0.69 %	No
–	2	0.69 %	No
SEO	2	0.69 %	No
service	2	0.69 %	No
project	2	0.69 %	No
achieve	2	0.69 %	No
tools	2	0.69 %	No
advertising	2	0.69 %	No
Comprehensive	2	0.69 %	No
Menu	2	0.69 %	No
Internet	2	0.69 %	No
Hosting	2	0.69 %	No

Two Word Keywords

Keyword	Occurrence	Density	Possible Spam
on the	3	1.034 %	No
Websites SEO	2	0.69 %	No
for website	2	0.69 %	No
always ready	2	0.69 %	No
are always	2	0.69 %	No
the best	2	0.69 %	No
do not	2	0.69 %	No
various tools	2	0.69 %	No
tools for	2	0.69 %	No
promotion on	2	0.69 %	No
Website promotion	2	0.69 %	No
the Internet	2	0.69 %	No
ready to	2	0.69 %	No
Promotion Contextual	2	0.69 %	No
Contextual Advertising	2	0.69 %	No
Advertising Support	2	0.69 %	No
Support Hosting	2	0.69 %	No
SEO Promotion	2	0.69 %	No
page AB	1	0.345 %	No
use various	1	0.345 %	No

Three Word Keywords

Keyword	Occurrence	Density	Possible Spam
Websites SEO Promotion	2	0.69 %	No
on the Internet	2	0.69 %	No
various tools for	2	0.69 %	No
promotion on the	2	0.69 %	No
are always ready	2	0.69 %	No
always ready to	2	0.69 %	No
SEO Promotion Contextual	2	0.69 %	No
Contextual Advertising Support	2	0.69 %	No
Promotion Contextual Advertising	2	0.69 %	No
Advertising Support Hosting	2	0.69 %	No
best conversion –	1	0.345 %	No
conversion – website	1	0.345 %	No
– website efficiency	1	0.345 %	No
website efficiency Currently	1	0.345 %	No
efficiency Currently we	1	0.345 %	No
Currently we actively	1	0.345 %	No
we actively use	1	0.345 %	No
actively use various	1	0.345 %	No
use various tools	1	0.345 %	No
tools for statistics	1	0.345 %	No

Four Word Keywords

Keyword	Occurrence	Density	Possible Spam
Websites SEO Promotion Contextual	2	0.69 %	No
are always ready to	2	0.69 %	No
SEO Promotion Contextual Advertising	2	0.69 %	No
Contextual Advertising Support Hosting	2	0.69 %	No
Promotion Contextual Advertising Support	2	0.69 %	No
actively use various tools	1	0.345 %	No
statistics and calculating the	1	0.345 %	No
for statistics and calculating	1	0.345 %	No
tools for statistics and	1	0.345 %	No
various tools for statistics	1	0.345 %	No
use various tools for	1	0.345 %	No
Currently we actively use	1	0.345 %	No
we actively use various	1	0.345 %	No
calculating the effectiveness of	1	0.345 %	No
efficiency Currently we actively	1	0.345 %	No
website efficiency Currently we	1	0.345 %	No
– website efficiency Currently	1	0.345 %	No
conversion – website efficiency	1	0.345 %	No
best conversion – website	1	0.345 %	No
and calculating the effectiveness	1	0.345 %	No

Keyword Usage

Short Recommendation

The most using keywords do not match with meta keywords.

Knowledge Base

Keyword usage is the using of your keywords inside Meta tags and contents of your website. Use keywords that describes your site properly for precise search engine result of your website.

Sitemap

Short Recommendation

Your site does not have sitemap

Knowledge Base

Sitemap is a xml file which contain full list of your website urls. It is used to include directories of your websites for crawling and indexing for search engine and access for users. it can help search engine robots for indexing your website more fast and deeply. It is roughly an opposite of robots.txt You can create a sitemap.xml by various free and paid service or you can write it with proper way (read about how write a sitemap).

Also keep these things in mind:
1) Sitemap must be less than 10 MB (10,485,760 bytes) and can contain maximum 50,000 urls. if you have more uls than this create multiple sitemap files and use a sitemap index file.
2) Put your sitemap in website root directory and add the url of your sitemap in robots.txt.
3) sitemap.xml can be compressed using grip for faster loading.

Broken link: a broken link is an inaccessible link or url of a website. a higher rate of broken links have a negative effect on search engine ranking due to reduced link equity. it also has a bad impact on user experience. There are several reasons for broken link. All are listed below.
1) An incorrect link entered by you.
2) The destination website removed the linked web page given by you. (A common 404 error).
3) The destination website is irreversibly moved or not exists anymore. (Changing domain or site blocked or dysfunctional).
4) User may behind some firewall or alike software or security mechanism that is blocking the access to the destination website.
5) You have provided a link to a site that is blocked by firewall or alike software for outside access.
Learn more or Learn more

Total Words

290

Knowledge Base

Unique words are uncommon words that reflects your site features and informations. Search engine metrics are not intended to use unique words as ranking factor but it is still useful to get a proper picture of your site contents. Using positive unique words like complete, perfect, shiny, is a good idea user experience.

Stop words are common words like all the preposition, some generic words like download, click me, offer, win etc. since most used keyword may be a slight factor for visitors you are encouraged to use more unique words and less stop words.

Text/HTML Ratio Test

Site passed text/HTML ratio test.

Text/HTML Ratio Test : 21%

Knowledge Base

The ideal page's ratio of text to HTML code must be lie between 20 to 60%. Because if it is come less than 20% it means you need to write more text in your web page while in case of more than 60% your page might be considered as spam.

HTML Headings

H1(1)

H2(0)

H3(1)

Comprehensive solutions for website development of any complexity, optimization, and project promotion on the internet.

H4(0)

H5(9)

Websites

SEO Promotion

Contextual Advertising

Support

Hosting

What makes us better than others?

Can you service our website?

Advertising campaign

Website promotion

H6(0)

Knowledge Base

h1 status is the existence of any content inside h1 tag. Although not important like Meta titles and descriptions for search engine ranking but still a good way to describe your contents in search engine result.

h2 status less important but should be used for proper understanding of your website for visitor.

robot.txt

Short Recommendation

Your site does not have robot.txt.

Knowledge Base

robots.txt is text file that reside on website root directory and contains the instruction for various robots (mainly search engine robots) for how to crawl and indexing your website for their webpage. robots.txt contains the search bots or others bots name, directory list allowed or disallowed to be indexing and crawling for bots, time delay for bots to crawl and indexing and even the sitemap url. A full access or a full restriction or customized access or restriction can be imposed through robots.txt.

robots.txt is very important for SEO. Your website directories will be crawled and indexed on search engine according to robots.txt instructions. So add a robots.txt file in your website root directory. Write it properly including your content enriched pages and other public pages and exclude any pages which contain sensitive information. Remember robots.txt instruction to restrict access to your sensitive information of your page is not formidable on web page security ground. So do not use it on security purpose.
Learn more

Internal Vs. External Links

Total Internal Links?

Total External Links?

Internal Links

External Links

Domain IP Information

IP

104.21.3.186

City

San Francisco

Country

Time Zone

America/Los_Angeles

Longitude

-122.3971

Latitude

37.7621

NoIndex , NoFollow, DoFollow Links

Total NoIndex Links

Total NoFollow Links

Total DoFollow Links

NoIndex Enabled by Meta Robot?

NoFollow Enabled by Meta Robot?

NoIndex Links

NoFollow Links

Knowledge Base

NoIndex : noindex directive is a meta tag value. noindex directive is for not to show your website on search engine results. You must not set ‘noindex’ as value in meta tags if you want to be your website on search engine result.

By default, a webpage is set to “index.” You should add a <meta name="robots" content="noindex" /> directive to a webpage in the <head> section of the HTML if you do not want search engines to crawl a given page and include it in the SERPs (Search Engine Results Pages).

DoFollow & NoFollow : nofollow directive is a meta tag value. Nofollow directive is for not to follow any links of your website by search engine bots. You must not set ‘nofollow’ as value in meta tags if you want follow your link by search engine bots.

By default, links are set to “follow.” You would set a link to “nofollow” in this way: <a href="http://www.example.com/" rel="nofollow">Anchor Text</a> if you want to suggest to Google that the hyperlink should not pass any link equity/SEO value to the link target.

Learn more

SEO Friendly Links

Short Recommendation

Links of your site are SEO friendly.

Knowledge Base

An SEO friendly link is roughly follows these rules. The url should contain dash as a separator, not to contain parameters and numbers and should be static urls.

To resolve this use these techniques.
1) Replace underscore or other separator by dash, clean url by deleting or replaceing number and parameters.
2) Marge your www and non www urls.
3) Do not use dynamic and related urls. Create an xml sitemap for proper indexing of search engine.
4) Block unfriendly and irrelevant links through robots.txt.
5) Endorse your canonical urls in canonical tag.
Learn more

Plain Text Email Test

Short Recommendation

Site passed plain text email test. No plain text email found.

Knowledge Base

Plain text email address is vulnerable to email scrapping agents. An email scrapping agent crawls your website and collects every Email address which written in plain text. So existence of plain text email address in your website can help spammers in email Harvesting. This could be a bad sign for search engine.

To fight this you can obfuscate your email addresses in several ways:
1) CSS pseudo classes.
2) Writing backward your email address.
3) Turn of display using css.
4) Obfuscate your email address using javascript.
5) Using wordpress and php (wordpress site only).
Learn more

Favicon

Short Recommendation

Your site have favicon.

Knowledge Base

Learn more

DOC Type

DOC Type : <!DOCTYPE html>

Short Recommendation

Page have doc type.

Knowledge Base

doc type is not SEO factor but it is checked for validating your web page. So set a doctype at your html page.
Learn more

Image 'alt' Test

Short Recommendation

Your site have 2 images without alt text.

Images Without alt

/public/assets/images/522x763xsprice-bg.jpg.pagespeed.ic.cBIqCbxaKp.jpg

/public/assets/images/1440x624xbg-timing.jpg.pagespeed.ic.q26FZkktwu.jpg

Knowledge Base

An alternate title for image. Alt attribute content to describe an image. It is necessary for notifying search engine spider and improve actability to your website. So put a suitable title for your image at least those are your website content not including the images for designing your website. To resolve this put a suitable title in your alt attributes.
Learn more

Depreciated HTML Tag

Short Recommendation

Your site does not have any depreciated HTML tag.

Knowledge Base

Older HTML tags and attributes that have been superseded by other more functional or flexible alternatives (whether as HTML or as CSS ) are declared as deprecated in HTML4 by the W3C - the consortium that sets the HTML standards. Browsers should continue to support deprecated tags and attributes, but eventually these tags are likely to become obsolete and so future support cannot be guaranteed.

HTML Page Size

HTML Page Size : 9 KB

Short Recommendation

HTML page size is <= 100KB

Knowledge Base

HTML page size is the one of the main factors of webpage loading time. It should be less than 100 KB according to google recommendation. Note that, this size not including external css, js or images files. So small page size less loading time.

To reduce your page size do this steps
1) Move all your css and js code to external file.
2) make sure your text content be on top of the page so that it can displayed before full page loading.
3) Reduce or compress all the image, flash media file etc. will be better if these files are less than 100 KB
Learn more

GZIP Compression

Short Recommendation

GZIP compression is disabled.

Knowledge Base

GZIP is a generic compressor that can be applied to any stream of bytes: under the hood it remembers some of the previously seen content and attempts to find and replace duplicate data fragments in an efficient way - for the curious, great low-level explanation of GZIP. However, in practice, GZIP performs best on text-based content, often achieving compression rates of as high as 70-90% for larger files, whereas running GZIP on assets that are already compressed via alternative algorithms (e.g. most image formats) yields little to no improvement. It is also recommended that, GZIP compressed size should be <=33 KB

Inline CSS

Short Recommendation

Your site have 11 inline css.

Inline CSS

Knowledge Base

Inline css is the css code reside in html page under html tags not in external .css file. Inline css increases the loading time of your webpage which is an important search engine ranking factor. So try not to use inline css.

Internal CSS

Short Recommendation

Your site does not have any internal css.

Knowledge Base

Internal css is the css codes which resides on html page inside style tag. Internal css is increases loading time since no page caching is possible for internal css. Try to put your css code in external file.

Micro Data Schema Test

Short Recommendation

Site failed micro data schema test.

Knowledge Base

Micro data is the information underlying a html string or paragraph. Consider a string “Avatar”, it could refer a profile picture on forum, blog or social networking site or may it refer to a highly successful 3D movie. Microdot is used to specify the reference or underlying information about an html string. Microdata gives chances to search engine and other application for better understanding of your content and better display significantly on search result.
Learn more

IP & DNS Report

IPv4

104.21.3.186

IPv6

2606:4700:3037::ac43:8318

DNS Report

SL	Host	Class	TTL	Type	PRI	Target	IP
1	site2seo.uk	IN	300	A			172.67.131.24
2	site2seo.uk	IN	300	A			104.21.3.186
3	site2seo.uk	IN	3600	NS		ara.ns.cloudflare.com
4	site2seo.uk	IN	3600	NS		max.ns.cloudflare.com
5	site2seo.uk	IN	300	MX	84	route2.mx.cloudflare.net
6	site2seo.uk	IN	300	MX	64	route3.mx.cloudflare.net
7	site2seo.uk	IN	300	MX	81	route1.mx.cloudflare.net
8	site2seo.uk	IN	299	AAAA			2606:4700:3037::6815:3ba
9	site2seo.uk	IN	299	AAAA			2606:4700:3037::ac43:8318

IP Canonicalization Test

Short Recommendation

Site failed IP canonicalization test.

Knowledge Base

If multiple domain name is registered under single ip address the search bots can label other sites as duplicates of one sites. This is ip canonicalization. Little bit like url canonicalizaion. To solve this use redirects.
Learn more

URL Canonicalization Test

Short Recommendation

Site passed URL canonicalization test.

Knowledge Base

Canonical tags make your all urls those lead to a single address or webpage into a single url. Like :
<link rel="canonical" href="https://mywebsite.com/home" />
<link rel="canonical" href="https://www.mywebsite.com/home" />
Both refer to the link mywebsite.com/home. So all the different url with same content or page now comes under the link or url mywebsite.com/home. Which will boost up your search engine ranking by eliminating content duplication. Use canonical tag for all the same urls.
Learn more

cURL Response

url : https://site2seo.uk/

content type : text/html; charset=UTF-8

http code : 200

header size : 869

request size : 124

filetime : -1

ssl verify result : 20

redirect count : 0

total time : 0.146603

namelookup time : 0.017221

connect time : 0.031374

pretransfer time : 0.050854

size upload : 0

size download : 9659

speed download : 65885

speed upload : 0

download content length : -1

upload content length : 0

starttransfer time : 0.145958

redirect time : 0

redirect url :

primary ip : 172.67.131.24

certinfo :

primary port : 443

local ip : 116.202.66.56

local port : 54584

http version : 3

protocol : 2

ssl verifyresult : 0

scheme : HTTPS

appconnect time us : 50701

connect time us : 31374

namelookup time us : 17221

pretransfer time us : 50854

redirect time us : 0

starttransfer time us : 145958

total time us : 146603

PageSpeed Insights (Mobile)

Performance

Emulated Form Factor Mobile

Locale En-US

Category Performance

Field Data

First Contentful Paint (FCP)

FCP Metric Category

First Input Delay (FID)

FID Metric Category

Overall Category

Origin Summary

First Contentful Paint (FCP)

FCP Metric Category

First Input Delay (FID)

FID Metric Category

Overall Category

Lab Data

First Contentful Paint 2.3 s

First Meaningful Paint

Speed Index 4.3 s

First CPU Idle

Time to Interactive 4.8 s

Max Potential First Input Delay 20 ms

Audit Data

Resources Summary

Aggregates all network requests and groups them by typeLearn More

Eliminate render-blocking resources

Resources are blocking the first paint of your page. Consider delivering critical JS/CSS inline and deferring all non-critical JS/styles. Learn More

Efficiently encode images


											                		Est savings of 14 KiB

Optimized images load faster and consume less cellular data. Learn More

Enable text compression

Text-based resources should be served with compression (gzip, deflate or brotli) to minimize total network bytes. Learn More

Serve static assets with an efficient cache policy


											                		1 resource found

A long cache lifetime can speed up repeat visits to your page. Learn More

Minimize third-party usage


											                		Third-party code blocked the main thread for 0 ms

Third-party code can significantly impact load performance. Limit the number of redundant third-party providers and try to load third-party code after your page has primarily finished loading. Learn More

Total Blocking Time


											                		0 ms

Sum of all time periods between FCP and Time to Interactive, when task length exceeded 50ms, expressed in milliseconds.

JavaScript execution time


											                		0.0 s

Consider reducing the time spent parsing, compiling, and executing JS. You may find delivering smaller JS payloads helps with this. Learn More

Defer offscreen images

Consider lazy-loading offscreen and hidden images after all critical resources have finished loading to lower time to interactive. Learn More

Server Backend Latencies


											                		0 ms

Server latencies can impact web performance. If the server latency of an origin is high, it's an indication the server is overloaded or has poor backend performance. Learn More

Properly size images

Serve images that are appropriately-sized to save cellular data and improve load time. Learn More

Reduce unused CSS


											                		Est savings of 16 KiB

Reduce unused rules from stylesheets and defer CSS not used for above-the-fold content to decrease bytes consumed by network activity. Learn More

Avoids enormous network payloads


											                		Total size was 677 KiB

Large network payloads cost users real money and are highly correlated with long load times. Learn More

Minimizes main-thread work


											                		0.2 s

Consider reducing the time spent parsing, compiling and executing JS. You may find delivering smaller JS payloads helps with this. Learn More

Avoid chaining critical requests

The Critical Request Chains below show you what resources are loaded with a high priority. Consider reducing the length of chains, reducing the download size of resources, or deferring the download of unnecessary resources to improve page load. Learn More

Avoids an excessive DOM size


											                		108 elements

A large DOM will increase memory usage, cause longer Learn More

Avoid multiple page redirects

Redirects introduce additional delays before the page can be loaded. Learn More

Minify JavaScript


											                		Est savings of 2 KiB

Minifying JavaScript files can reduce payload sizes and script parse time. Learn More

User Timing marks and measures

Consider instrumenting your app with the User Timing API to measure your app's real-world performance during key user experiences. Learn More

Network Round Trip Times


											                		0 ms

Network round trip times (RTT) have a large impact on performance. If the RTT to an origin is high, it's an indication that servers closer to the user could improve performance. Learn More

PageSpeed Insights (Desktop)

Performance

Emulated Form Factor Desktop

Locale En-US

Category Performance

Field Data

First Contentful Paint (FCP)

FCP Metric Category

First Input Delay (FID)

FID Metric Category

Overall Category

Origin Summary

First Contentful Paint (FCP)

FCP Metric Category

First Input Delay (FID)

FID Metric Category

Overall Category

Lab Data

First Contentful Paint 0.4 s

First Meaningful Paint

Speed Index 0.8 s

First CPU Idle

Time to Interactive 0.6 s

Max Potential First Input Delay 20 ms

Audit Data

Resources Summary

Aggregates all network requests and groups them by typeLearn More

Eliminate render-blocking resources

Resources are blocking the first paint of your page. Consider delivering critical JS/CSS inline and deferring all non-critical JS/styles. Learn More

Efficiently encode images

Optimized images load faster and consume less cellular data. Learn More

Enable text compression

Text-based resources should be served with compression (gzip, deflate or brotli) to minimize total network bytes. Learn More

Serve static assets with an efficient cache policy


											                		1 resource found

A long cache lifetime can speed up repeat visits to your page. Learn More

Minimize third-party usage


											                		Third-party code blocked the main thread for 0 ms

Total Blocking Time


											                		0 ms

Sum of all time periods between FCP and Time to Interactive, when task length exceeded 50ms, expressed in milliseconds.

JavaScript execution time


											                		0.0 s

Consider reducing the time spent parsing, compiling, and executing JS. You may find delivering smaller JS payloads helps with this. Learn More

Defer offscreen images

Consider lazy-loading offscreen and hidden images after all critical resources have finished loading to lower time to interactive. Learn More

Server Backend Latencies


											                		0 ms

Server latencies can impact web performance. If the server latency of an origin is high, it's an indication the server is overloaded or has poor backend performance. Learn More

Properly size images

Serve images that are appropriately-sized to save cellular data and improve load time. Learn More

Reduce unused CSS


											                		Est savings of 16 KiB

Reduce unused rules from stylesheets and defer CSS not used for above-the-fold content to decrease bytes consumed by network activity. Learn More

Avoids enormous network payloads


											                		Total size was 590 KiB

Large network payloads cost users real money and are highly correlated with long load times. Learn More

Minimizes main-thread work


											                		0.2 s

Consider reducing the time spent parsing, compiling and executing JS. You may find delivering smaller JS payloads helps with this. Learn More

Avoid chaining critical requests

Avoids an excessive DOM size


											                		108 elements

A large DOM will increase memory usage, cause longer Learn More

Avoid multiple page redirects

Redirects introduce additional delays before the page can be loaded. Learn More

Minify JavaScript


											                		Est savings of 2 KiB

Minifying JavaScript files can reduce payload sizes and script parse time. Learn More

User Timing marks and measures

Consider instrumenting your app with the User Timing API to measure your app's real-world performance during key user experiences. Learn More

Network Round Trip Times


											                		0 ms

Network round trip times (RTT) have a large impact on performance. If the RTT to an origin is high, it's an indication that servers closer to the user could improve performance. Learn More

health report : https://site2seo.uk

Please provide your information, a download link will be sent to you

Page Title

Meta Description

Meta Keyword

Keyword Analysis

Single Keywords

Two Word Keywords

Three Word Keywords

Four Word Keywords

Keyword Usage

Sitemap

Total Words

Text/HTML Ratio Test

HTML Headings

robot.txt

Internal Vs. External Links

Total Internal Links?

Total External Links?

Domain IP Information

IP

City

Country

Time Zone

Longitude

Latitude

NoIndex , NoFollow, DoFollow Links

Total NoIndex Links

Total NoFollow Links

Total DoFollow Links

NoIndex Enabled by Meta Robot?

NoFollow Enabled by Meta Robot?

SEO Friendly Links

Plain Text Email Test

Favicon

DOC Type

Image 'alt' Test

Depreciated HTML Tag

HTML Page Size

GZIP Compression

Inline CSS

Internal CSS

Micro Data Schema Test

IP & DNS Report

IPv4

IPv6

IP Canonicalization Test

URL Canonicalization Test

cURL Response

PageSpeed Insights (Mobile)

Performance

Audit Data

Resources Summary

Eliminate render-blocking resources

Efficiently encode images

Enable text compression

Serve static assets with an efficient cache policy

Minimize third-party usage

Total Blocking Time

JavaScript execution time

Defer offscreen images

Server Backend Latencies

Properly size images

Reduce unused CSS

Avoids enormous network payloads

Minimizes main-thread work

Avoid chaining critical requests

Avoids an excessive DOM size

Avoid multiple page redirects

Minify JavaScript

User Timing marks and measures

Network Round Trip Times

PageSpeed Insights (Desktop)

Performance

Audit Data

Resources Summary

Eliminate render-blocking resources

Efficiently encode images

Enable text compression

Serve static assets with an efficient cache policy